+38 (096) 400 15 67

Internet Marketing
for Pharmaceutical Companies

Integrated internet marketing for pharmaceutical companies is an area in which our agency has extensive experience since 2015 while working with major market players, promoting their products through various digital tools.

Pharmaceutical companies

– our clients

client 1
client 2
client 3
client 4

What is complex

internet marketing for the pharmaceutical business?

Integrated internet promotion of the pharmaceutical business is a series of events from the planning of a strategy to the implementation of digital tools both for individual pharmaceutical products or activities and for the pharmaceutical company as a whole.

This service includes:

  • Promotion strategy development
  • Creation of a corporate website or websites for a specific pharmaceutical product
  • SEO promotion
  • Social media marketing
  • Contextual or targeted advertising (for RX drugs and some other products, the use of these tools is limited)
  • Content Marketing
  • Search Engine Reputation Management (SERM)
  • Automation of work with clients through quizzes and chatbots
  • Web analytics
pharmaceutical companies

Why do pharmaceutical companies
turn to Business Site?

2011establishment year
895+implemented internet projects
13577keywords in TOP-10 of Google
6.36%average rate of site conversions, created by web studio
  • Our experience in promoting pharmaceutical companies allows us to deeply understand the specifics and offer the most effective strategy.
  • The BUSINESS SITE team is staffed by specialists from various fields of competence, which allows us to solve complex problems of promoting pharmaceutical projects.
  • We are practitioners! And we use exclusively working digital tools for our clients, which have already yielded results either in our business or in client projects.
  • A high level of client service, each client is assigned a manager, with whom any issues related to the project and documentation (reports, plans, acts) can be quickly resolved.
  • All processes in our agency are automated, and take place within the framework of the task scheduler, which eliminates the risk of missed project deadlines.

Portfolio

- Our projects

Become a client of our web studio

Enter your phone number to get
a professional consultation

    Your data is safe!
    Will never be shared with third parties

    Cases

    - our works

    Reviews of Business Site

    BUSINESS SITE specialists who participate in the project

    INTERNET MARKETER
    INTERNET MARKETER
    A specialist who will develop a project promotion strategy and structure the most effective Internet promotion methods for this task.
    COPYWRITER
    COPYWRITER
    Textual content plays an important role in the promotion of pharmaceutical projects, it conveys the main values for the consumer. Also, the role of a copywriter is important in SEO promotion and content marketing.
    DESIGNER
    DESIGNER
    In addition to textual content, graphic content is no less important. The role of the designer is not only to aesthetically design the site, advertising banners and other materials, but also to visualize the meanings and convey the advantages of the brand, drug or product.
    Programmer
    Programmer
    The corporate site of a pharmaceutical company, as well as sites for pharmaceuticals, quizzes, chatbots - require technical implementation, our programmers will perform technical tasks of any complexity for the successful promotion of the project.
    PROMOTION SPECIALIST
    PROMOTION SPECIALIST
    In the pharmaceutical industry, there are restrictions on advertising RX drugs on Google, so promotion through organic distribution is a good alternative. SEO promotion makes it possible to attract 10,000 or even 100,000 interested in the product audience every month.
    SMM specialist
    SMM specialist
    Reviews and inquiries and social networks are important for the promotion of any product, including pharmaceutical and medical products. In the framework of complex digital marketing, working with the audience of social networks is a necessary tool.
    PROJECT MANAGER
    PROJECT MANAGER
    Is a connecting link between the client and the team working on your project, through which any technical and organizational issues can be resolved.

    Articles about promoting pharmaceutical brands online

    JTBD approach in UX how to build a website to meet the client s real needs

    80% of features released on websites do not change key metrics: this conclusion consistently appears in product analytics reports from Amplitude and Optimizely. Budgets flow into interface decorations, and the sales funnel stalls due to a banal mismatch between the site and the user’s actual tasks. How can you save money, speed up sales, and […]

    21.03.2026
    Author: Максим Димура
    Website UX audit complete checklist

    63% of users leave a site if content loading takes more than 3 seconds, and the likelihood of abandonment when load time increases from 1 to 5 seconds almost doubles. This is not a “technical detail”: it’s money being wasted on advertising and media plans. I often see marketing budgets burned because of blind spots […]

    20.03.2026
    Author: Максим Димура
    CDN strategy how to properly distribute content

    40% of users leave a site if loading takes more than 3 seconds, and the replacement of FID with INP in Core Web Vitals in 2024 raised the quality bar even higher. In my observations, even one extra second of TTFB on a 4G mobile network can eat into up to 5–7% of cart conversion. […]

    19.03.2026
    Author: Максим Димура
    Telegram SEO how to optimize channels

    Over the past 12 months across our projects, the share of leads from messengers increased from 14% to 31%, and the cost per inquiry decreased by 27%. These numbers regularly surprise owners: how can a channel without the “classic” SEO deliver such ROI? The answer is simple — Telegram SEO. It’s a systematic optimization of […]

    18.03.2026
    Author: Максим Димура
    SSR vs CSR which is better for SEO

    74% of JavaScript pages are indexed later than HTML pages, and sometimes only during a second rendering wave that search engines run on a residual basis. In my experience, such a delay often “eats” the top positions for fresh products and news, where hours matter. I see entrepreneurs paying for traffic they could have gained […]

    17.03.2026
    Author: Максим Димура
    API first approach to website development

    I often see the same situation in companies: marketing has planned the campaign, the budget is approved, landing page is ready – but integrations drag out for weeks. Industry reports on integrations and APIs show that up to 70% of technical delays arise from bottlenecks between systems and the absence of clear interface-level contracts. At […]

    16.03.2026
    Author: Максим Димура
    How to combine SEO PPC and content marketing

    Over the years I have seen one recurring pattern: disjointed SEO, PPC and content seem to “pull” in different directions, while the budget loses effectiveness. According to industry reviews from Think with Google and UK agency studies, joint presence in organic results and paid listings increases overall CTR and lowers acquisition cost compared with isolated […]

    15.03.2026
    Author: Максим Димура
    Referral marketing how users bring in new customers

    If you rely on international studies of trust in advertising, recommendations from friends and colleagues remain the most influential channel: more than 90% of people trust advice from acquaintances more than any form of advertising. In projects by the BUSINESS SITE team I regularly see how a single precise referral offer reduces CAC by 25–60% […]

    14.03.2026
    Author: Максим Димура
    Discord community as a marketing channel

    According to public data from the community-led growth industry, companies with a mature community report a reduction in CAC by 20–50% and an increase in retention by 10–30% compared to control groups. Discord, with its hundreds of millions of active users and tens of millions of servers, long ceased to be a “gaming chat” and […]

    13.03.2026
    Author: Максим Димура

    By continuing to interact with our site, you agree to our use of cookies.

    Leave a request